Information Notice on the Protection of Personal Data Regarding Cookies
UŞAK KİREÇ A.Ş. Our Company uses cookies to ensure the efficient operation of our website and to enable you to benefit from our services in the best possible way, and certain personal data are processed through these cookies.
The Personal Data Protection Law No. 6698 (KVKK) and other relevant legislation set forth certain procedures that must be followed regarding the processing of personal data. Pursuant to the KVKK and other applicable legislation, our Company, as the data controller, is required to inform you about the processing of your personal data and, in certain cases, to obtain your explicit consent.
This information notice has been prepared to inform you about the cookies used when you visit our website, certain personal data processed through such cookies, and the processing of such personal data.
1- Your Personal Data Processed Through Cookies:
“Personal data” means information that may enable our Company to identify you directly or indirectly.
Within this scope, when you visit our website, your personal data may be processed, including marketing information such as cookie records, outgoing IP address information, records/date and time of your visits to our website, routing records, destination IP address information, computer serial number/MAC ID when you visit our website via a computer, mobile phone serial number/IMEI number when you visit our website via a mobile phone, the requested URL or file, and transaction security information such as status information and error messages.
2- Definition of Cookies:
Cookies are very small text files, generally consisting of letters and numbers, that are stored on your computer through your browser by the websites you visit. Cookies are created by the servers that operate the website you visit. This enables the server to recognize a returning visitor and helps the website load more quickly.
In addition to strictly necessary cookies required for the operation of our website, our Company may also use certain non-essential cookies. Our Company uses these cookies not to track or identify visitors, but to obtain useful information about how the websites are used so that we can continue improving our websites/services for our visitors. The information obtained through systems using these cookies enables us to provide the services we offer.
3- Types of Cookies:
a. Types of Cookies by Purpose of Use:
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Strictly Necessary Cookies:
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These cookies are strictly necessary for the website to function properly. They are required for system administration and the prevention of fraudulent activities; if they are blocked, the website may not function properly. |
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Functionality Cookies:
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These cookies are used to provide you with an enhanced and more convenient user experience. They perform functions such as remembering your previous preferences and enabling easier access to certain content on the website. |
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Analytics/Performance Cookies:
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These cookies provide data that enables us to analyze and understand how the website operates, identify which pages attract greater interest and which resources are viewed most frequently, monitor traffic on our websites, and provide services appropriate to that traffic. This information is stored anonymously by the cookie. |
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Targeting/Advertising Cookies:
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These cookies are used to identify and present content that may be of interest to you, including advertising content. |
b. Types of Cookies by Storage Duration:
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Persistent Cookies: |
These are cookies that remain on a person’s computer until a specified date or until deleted by the user. They are mainly used to measure users’ website activity and preferences. |
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Session Cookies: |
These cookies are created when you visit a website, are used throughout your visit, and remain valid until the browser window is closed. Such cookies do not collect data directly from the user. Their purpose is to ensure the continuity and security of your visit, assist third parties in providing services on the website, particularly advertising services, and improve the effectiveness of such services. |
4- Cookies Used on Our Website:
a. Processed by Our Company Strictly Necessary Cookies:
These cookies are strictly necessary for the website to function properly, and if they are blocked, the website may not function properly. This category includes only cookies that provide the website’s basic functions and security features.
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Cookie |
Purpose |
Expiration |
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dtCookie |
Tracks a visit across multiple requests. |
It will be deleted as soon as you close your browser. |
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dtLatC |
Measures server latency for performance monitoring. |
It will be deleted as soon as you close your browser. |
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dtPC |
Required to determine appropriate endpoints for beacon transmission; contains a session ID for correlation. |
It will be deleted as soon as you close your browser. |
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dtSa |
Intermediate storage for page navigation actions. |
It will be deleted as soon as you close your browser. |
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dtBw |
Bandwidth measurement. |
It will be deleted as soon as you close your browser. |
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rxVisitor |
Visitor ID used to establish a connection between sessions. |
Stored for two years. |
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rxvt |
Session timeout. |
It will be deleted as soon as you close your browser. |
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SessionPersistence
(Client Context and Profile Data) |
Allows us to store the preferences you set during your visit to our website. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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SessionPersistence
(Cookie Layer) |
This cookie stores your consent regarding the use of cookies. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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Session Persistence
(Cookie Disclaimer) |
This cookie stores your acknowledgement and consent regarding any disclaimer displayed on our website. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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TS <pool_name> |
This cookie enables us to distribute users’ request loads appropriately across our servers and helps ensure the stable and balanced operation of our website. |
It will be deleted as soon as you close your browser. |
b. Processed by Our Company Analytics/Performance/Advertising Cookies:
Analytics/performance cookies provide data that enables us to analyze and understand the operation of the website, determine which pages attract more interest and which resources are viewed more frequently, monitor traffic on our websites, and provide services appropriate to that traffic.
Advertising cookies are used to identify and present content that may be of interest to you, including advertising content.
These cookies are used and processed only on the basis of your explicit consent and are stored by Google.
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Cookie Name |
Provider |
Purpose |
Expiration
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__utma |
Google Analytics |
Used to distinguish users and sessions. The cookie is created when the JavaScript library executes and no existing _utma cookie is present. The cookie is updated each time data is sent to Google Analytics. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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__utmb |
Google Analytics |
Used to determine new sessions/visits. The cookie is created when the JavaScript library executes and no existing _utma cookie is present. The cookie is updated each time data is sent to Google Analytics. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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__utmc |
Google Analytics |
Not used in ga.js; retained for interoperability with urchin.js. Historically, this cookie operated in conjunction with the __utmb cookie to determine whether the user was in a new session/visit. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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__utmz |
Google Analytics |
Stores the traffic source or campaign that explains how the user reached your website. This cookie is created when the JavaScript library executes and is updated each time data is sent to Google Analytics. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
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__utmv |
Google Analytics |
Used to store visitor-level custom variable information. This cookie is created when the developer uses the _setCustomVar method with a visitor-level custom variable. It is also used for the legacy __setVar method, which is no longer in use. The cookie is updated when data is sent to Google Analytics. |
It will be deleted when you clear your cache (or one year after your visit to the website). |
5- Purposes of Processing Personal Data Through Cookies:
- Carrying out information security processes and communication activities (legal basis: “Processing of data is necessary for the legitimate interests of the data controller, provided that such processing does not prejudice the rights and freedoms of the data subject”) and within this scope;
- Performing the basic functions necessary for the operation of our website,
- Taking the necessary measures regarding the website to ensure the legal and commercial security of both you and our Company,
- Carrying out advertising activities and marketing analysis studies (legal basis: “explicit consent of the data subject/visitor”) and within this scope;
- Analyzing our website and improving its performance, for example by determining the number of visitors to our website, making performance adjustments accordingly, and making it easier for visitors to find what they are looking for,
- Improving the functionality and ease of use of our website, for example by remembering visitors’ search queries on subsequent visits,
- Improving our website, offering new features through our website, and personalizing the features provided according to your preferences,
- Carrying out targeting and advertising activities, for example displaying advertisements related to visitors’ areas of interest based on the pages and products they have viewed, in accordance with the KVKK and other relevant legislation.
6- Legal Grounds and Method of Collection for Personal Data Processed Through Cookies:
Your personal data processed through strictly necessary cookies are processed on the legal basis that “processing is necessary for the legitimate interests of the data controller, provided that such processing does not prejudice the fundamental rights and freedoms of the data subject,” while your personal data processed through analytics/performance/advertising cookies are processed only if you provide your “explicit consent”; such data are collected and processed automatically in electronic form through cookies when you visit our website.
7- Transfer of Personal Data Processed Through Cookies: Purposes and Recipients of Transfer:
Your collected and processed personal data are transferred to information technology service providers/suppliers for the purpose of obtaining IT services related to the website and to authorized public institutions for the purpose of fulfilling our legal obligations.
Analytics/performance/advertising cookies In connection with these cookies, our Company also uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). For the purpose of obtaining these services from Google, the relevant cookies and your personal data processed through such cookies are transferred to Google and may be stored in Google’s data centers located abroad.
8- Your Rights Under the KVKK:
Article 11 of the KVKK regulates the rights of personal data subjects. You may submit your requests under this article, in accordance with the “Communiqué on the Procedures and Principles of Application to the Data Controller,” in writing to ...................................................... or by e-mail to ............ or by other methods specified in the applicable legislation you may submit them.
9- Information About Our Company as Data Controller:
Unvan : ............................................
Address : ...............................................
Trade Registry Office : ................................................
Trade Registry No. : ................................................
Telephone : ...................................................
E-mail : ......................................................
